Product and content SEO for online stores
Search engines index your product, category and collection pages but rarely show them, and your blog doesn’t bring buyers.
In short
Product and content SEO helps search engines understand and show the pages that sell, your product and category pages, and adds articles that answer what buyers search before they buy. Lintel works on page copy, titles and descriptions, product structured data, internal links and a content plan. No one can promise rankings; we work on the parts you control and measure them in Search Console.
Who it is for
Your Shopify or ikas store has product and category pages that are thin, copied from supplier text or missing the words buyers use, and a blog, if there is one, that doesn’t lead anyone to a product.
What we work on
- Product pages: titles, descriptions and copy written for the buyer and the search query, not copied from the supplier.
- Category and collection pages: an intro that explains the range, filters that don’t create endless duplicate URLs, and links to the products that matter.
- Product structured data that matches the page: name, price, availability and reviews only where they are shown.
- Internal links from articles and categories to the products they are about.
- Content: a plan built on search demand, then articles that answer buyer questions with sources, linked to products.
Tools we built for this
We build and run SEO apps on the Shopify App Store and the ikas App Store: BlogPilot AI writes blog posts from a store’s catalog and tracks them in Search Console, and AgentRank checks how AI assistants describe a store’s products. See all Lintel apps.
Related SEO work
Crawling, indexing and speed are covered by website performance and technical SEO. Visibility in AI search is covered by generative engine optimization.
What happens when you get in touch
- Send a short briefTell us about your store or project and what isn’t working.
- An engineer reads itEvery brief is read by an engineer, not a salesperson, and we reply by email.
- Scope and pricingWe talk through what the work involves and what it will cost.
- Go ahead if there’s a fitThe project starts once we have agreed scope and price together.
Gencer KarakayaShopify Engineer
Every brief is read by an engineer, not a salesperson.
Questions
- Can you guarantee first-page rankings?
- No. Search engines decide rankings. We improve what you control, the pages, their structure and their content, and report what changes in Search Console.
- Do you write the content or use AI?
- Both, with review. AI tools help draft and check; every page is edited against your products and sources before it goes live.
- Do you work on ikas stores as well as Shopify?
- Yes. Lintel is an ikas partner and builds on both platforms.