Website performance and technical SEO
A store that feels slow, or pages search engines don’t index the way you expect.
In short
Lintel improves the speed and technical SEO of Shopify stores and websites. We find what slows your pages, from apps and scripts to images and theme code, fix it at the source, and set up the structured data, canonical tags and crawl paths search engines rely on. Changes are measured before and after.
Who it is for
Stores and websites that feel slow on phones, score poorly on Core Web Vitals, or have pages that search engines don’t index the way you expect: duplicate URLs, missing structured data, or large catalogs that are hard to crawl.
What we work on
- Core Web Vitals: loading (LCP), responsiveness (INP) and visual stability (CLS), the metrics Google uses to measure page experience.
- Theme and code performance: render-blocking scripts, unused JavaScript, image sizing and loading, and app code injected into the storefront.
- Technical SEO: canonical URLs, structured data, sitemaps, indexing controls and internal links for large catalogs.
- Performance built in: for new builds, we engineer for speed from the start instead of fixing it afterwards. See Shopify theme development and web development.
How we work
- Measure with field data where available, not only lab scores, and find the slowest templates.
- Trace each problem to its cause: an app, a script, an image, or the theme itself.
- Fix at the source, starting with the changes that affect the most visitors.
- Measure again, so the effect of each change can be checked.
What to expect
We don’t promise a score or a ranking: search results depend on many factors outside a website. What we can do is remove the technical problems that hold pages back and show the measurements that prove each fix. For how pages are cited in AI answers, see generative engine optimization.
How an enquiry works
- Send a short briefTell us about the store and what isn’t working.
- We review itUsually within 24 hours.
- Scope and pricingWe discuss what the work involves and what it costs.
- Go ahead if there’s a fitThe project starts once scope and price are agreed.
Gencer KarakayaFounder & Shopify Engineer
Every brief is reviewed by the founder.
Questions
- Do you work on Shopify stores only?
- No. We work on Shopify stores and on websites and web applications built with other stacks, including React and Next.js.
- Will my store need to remove apps?
- Sometimes. Some apps add scripts to every page. We show what each one costs in load time so you can decide what to keep, replace or rebuild.
- Do you guarantee better rankings?
- No one can honestly guarantee rankings. We fix measurable technical problems and report the before and after.